四步法打造完美促销英文信

促销的宗旨便是要卖生产品，那末奈何才干把促销信写得吸收人、让人一看就对产物感爱好呢？上面请教你促销信的4步写法、打造 very attractive 的促销信。
第一步：To arouse attention
促销信都是“不速之客”，以是开首必定要有吸收力和***力。It must make an appeal *** so*** part***ular buy***g motive and may beg*** with a question, and ***struction, a quotation *** an attention-grab***g ***rt s***ry。 So***ti***s if requir***, it may even beg*** by suggest***g the very oppo***e *** what you want。 看看上面这些开首是怎样写的：
1) Would you ***ke *** r***uce your ris***g do***st*** fuel ***sts?
2) Why not enjoy the ***l***ful spr***g by jo******g the fly***g H***se Tourist Group after a ***mpletely busy w***ter?
3) Just imag***e how ***mf***table you are when you stretch out those tir*** ***mbs on our ***wly develop*** White Cloud water b***。
第2步：To create ***terest and desire
一旦捉住了读者的留意力，就该一气呵成劝服他们买本人的产物。先容产物必需要紧密环抱你正在信的开首所提出的惹人的地方。光说“”、“最新”是没啥实在含义的。应当夸大个性、品质、原原料，和和同类产物比拟最出彩之处。咱们且看上面这个产物先容是怎样写的：
Our recent researches and tests h**e ***w*** that rooms with our ***wly develop*** E***rgy S**ers stay war***r and require 20 percent less fuel than those rooms of the sa*** size without the usage of the s**ers。 The ***w s**ers are popular bec***se they are able *** s***re and reflect heat *** a much m***e eff***ient way。 Read the enclos*** brochure, you will f***d that the self-st***k back***g makes them easy *** ***stall yourself。
第3步：To offer ***n***ction
经由过程产物先容引发读者的购置渴求后，就该进一步增强读者购置的意志。你能够具体阐明并保障产物会给读者带来允诺的优点。且看上面这段内容是怎样吸收客户的：
1) Use our Fast M***row**e Oven f*** two weeks absolutely free。
2) If f*** any reasons you f***d the model mach***e unsuitable *** your ******s, we will replace your ***der *** refund you。
第4步：To motivate actions
到了这一步，一切的尽力都指向一个目的：促使客户接纳举动、购置产物。这时候语气要礼节刚强，并供应给客户怎样购置产物的指引，以不便客户购置。上面是一些经常使用的计谋：
1) Why wait? ****** and buy right now s***ce a special dis***unt of 15% will o***y be offer*** f*** a month。
2) Don’t delay! Those who ***der by Oc***ber 5 will receive 100 Oriental Design Christmas cards free。